Friday 12 November 2010

The Nouveau-Richards

The nouveau riches live in screamingly palatial mansions with staff quarters, pools, spas, games rooms, home cinemas, paddocks and stables. The grounds are either lawn or vast areas of gravel. They get their wedding (in a hired stately home or castle) funded by Hello magazine. They send their kids to Eton and Oxford so that they can meet the right people, but they may be a bit confused about who the “right” people are. Twas ever thus -- see the Botts (sauce millionaires from the Just William series) or the Bullyon-Boundermeres (running Punch characters in the early 1900s). They listen to local radio and shop at Harrods. (Who was it whose family had been nouveau riche for seven generations?)

Photo by Alex Segre

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